Thursday 17 September 2009

Group Analysis of : JayZ Fade To Black DVD Cover


Through careful anlysis of Jay-Z's Fade to Black Album cover our group concluded the following:

How the cover art represents Jay-Z as a singer-songwriter:

From the cover the viewer is immediately drawn to the main attraction of the image, Jay-Z. It is apparant he is displaying his signature move/pose of which many can easily refer and relate to. He is thus easily distinguisable and is not required to show his face. The bright spotlight centred on the artist and the substancial crownd watching him indicate his popularity and importance within the music industry, the large croud personifies his dedicated fan base of which are one of the largest of any artist. The list of songwriters and producers located at the foot of the cover shows that Jay-Z is at the top of his game in terms of reputation and demand, in a sense the fact the artist is promoting these other well known performers implies that his standing within the music industry is higher than all the others proving him to be a very well estblished individual. The bold characters of the title prominently display the artists name thus helping to symbolise his prevalence, the scale of the title shows that his is a universally known personality already well endorsed.

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